IEAA Marketing and Recruitment Virtual Forum 2021

IEAA Marketing and Recruitment Virtual Forum 2021

Course, education provider and destination are the three pillars of the student decision making process. What role does a destination play and how can this be promoted when students are not travelling? BONARD’s COO Igor Skibickij spoke at the recent IEAA...
China Agent Market Annual Update 2021 – Nanjing City

China Agent Market Annual Update 2021 – Nanjing City

Staying on top of the latest trends in China market has always been essential for overseas educators, who understand the importance of this market for the study abroad industry. BONARD’s mission to share industry intelligence with more shareholders and to help them...
China student recruitment in 2021: market update & strategy

China student recruitment in 2021: market update & strategy

China is the world’s largest origin hub of international students. However, new national trends have emerged as the coronavirus continues to impact their global mobility, causing shifts in consumer mindsets and decisions.  Preferences in study destinations are...
Building digital presence in China to attract students

Building digital presence in China to attract students

The ongoing pandemic has affected the way education providers attract their international students. Given their inability to travel overseas for recruitment trips and reconnect with agencies, educators must find additional ways to stay on students’ radar in key source...
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