The post-pandemic era in English language teaching “is a beginning like no other that we’ve seen before”, delegates heard at the annual English UK marketing conference on September 24.

The English UK Marketing Conference, held face-to-face in London last week, highlighted the importance of Western European students for future recovery as well as promoted the #Englishwithconfidence campaign and provided tips for marketing and sales activities online and on a budget.

Members of English Australia reflected on changes in the sector over the pandemic, and opportunities to evolve and improve, examined new perspectives and looked ahead to the reopening of borders and potential policy changes at the association’s Annual Conference last week.

English Australia, the peak body for ELICOS providers representing 120 colleges, delivered the event in collaboration with BONARD, a global leader in bespoke recruitment & networking events in the international education sector.